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Sales & marketing management
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Sales & marketing management
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Sales and marketing manager
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Sales Manager at - Nairobi, Kenya - Speedaf Express
Description
Speedaf was founded in 2019 as a one-stop door-to-door logistics service provider focused on emerging markets, created with the investment of ZTO as one of the original shareholders.
Position OverviewThe sales manager plays a pivotal role in driving revenue growth and expanding market share for our courier company. Responsible for leading the sales team, developing strategic initiatives, and nurturing client relationships. The sales manager is instrumental in achieving company objectives and ensuring customer satisfaction.
Key Responsibilities
Develop and Implement Sales Strategy:
Formulate strategic sales plans aligned with company objectives to drive revenue growth and achieve sales targets.
Identify key market segments, customer segments, and geographic areas for expansion.
Analyze sales data, market trends, and customer feedback to refine strategies and capitalize on growth opportunities.
Lead and Mentor Sales Team:
Recruit, train, and develop a high-performing sales team capable of delivering exceptional results
Provide ongoing coaching, guidance, and feedback to motivate the team and maximize productivity.
Set clear performance expectations, monitor individual and team performance, and implement corrective measures as needed.
Business Development:
Proactively identify and pursue new business opportunities through targeted prospecting, networking, and lead generation.
Build and maintain strong relationships with key stakeholders, including clients partners, and industry influencers.
Collaborate with the marketing team to develop and execute effective sales campaigns, promotions, and events.
Client Relationship Management:
Serve as the primary point of contact for key clients, understanding their business needs and objectives.
Conduct regular client meetings to assess satisfaction levels, address concerns, and identify upselling or cross-selling opportunities.
Ensure timely and effective resolution to client issues to maintain long-term relationships and loyalty.
Sales Performance Analysis and Reporting:
Monitor sales performance against targets, KPIs, and budgets, providing regular updates and insights to senior management.
Prepare and present comprehensive sales reports, forecasts, and analyses to evaluate performance and identify areas for improvement.
Utilize CRM software and other tools to track sales activities, manage pipelines, and streamline processes.
Qualifications and Skills
Bachelor's degree in Business administration, Marketing, or a related field. MBA preferred.
Proven track record of success in sales management, preferably in the courier or logistics industry.
Strong leadership skills with the ability to inspire and motivate a sales team to achieve targets.
Excellent communication, negotiation, and presentation skills.
Strategic thinker with the ability to develop and execute effective sales strategies.
Results-oriented mindset with a focus on driving revenue growth and profitability.