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    Marketing Consultant- Nairobi - Superside

    Superside
    Superside Nairobi, Kenya

    2 days ago

    Default job background
    Full time
    Description

    ABOUT THE COMPANY

    Trusted by 450+ ambitious brands, Superside is the #1 creative-as-a-subscription service designed with Marketers and Creatives in mind. By combining the top 1% of creative talent from around the world with purpose-built design ops technology, Superside helps companies grow faster.

    JOB SUMMARY

    What You'll Need To SucceedBachelor's degree in Marketing, Communications, Business, or a related field5+ years of experience in performance marketing, preferably in a tech, consulting, or agency environment.Proven track record of developing and executing successful data-driven performance marketing plans.Strong expertise in key areas of digital marketing e.g. Performance Marketing, Landing Page Optimization, creative testing, conversion rate optimization, lead generation.Excellent analytical and problem-solving skills, with the ability to derive insights from data and make informed recommendationsExceptional English communication and presentation skills, with the ability to effectively convey complex information to various stakeholders and discuss solutions in large groupsStrong project management skills, with the ability to manage multiple projects and meet deadlines in a fast-paced environmentSelf-motivated, results-driven, and detail-oriented, with a passion for staying current on digital marketing trends and best practices

    RESPONSIBILITIES

    Develop performance marketing plans for customers in various industries, and follow up on their implementationsCollaborate with internal Superside teams and customers to translate marketing strategies into actionable plans, and ensure alignment with overall business objectives and goalsDevelop tailored solutions and advise clients on, e.g. performance marketing audits, strategies for paid digital channels and campaign plans, ensuring they align with the client's overall business objectivesConduct thorough performance marketing audits, identifying areas of improvement and providing actionable recommendations to optimize performanceProvide expert guidance on, e.g.Performance marketing, Paid social media advertising, Google Ads.Analyze and leverage market research, consumer insights, and industry trends to make data-informed recommendationsAnalyze market trends and client performance data to identify opportunities for growth and optimizationIf needed, monitor and report on the performance of digital marketing campaigns, providing insights and recommendations for ongoing optimizationMaintain up-to-date knowledge of digital marketing best practices, trends, and emerging technologies, ensuring continuous improvement and innovation in the services provided

    REQUIRED SKILLS

    Market research, intelligence, Strategizing, Stakeholder communication, Brand management, Film and video editing

    REQUIRED EDUCATION

    Bachelor's degree

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