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Karen
Eugenia Wanjiko

Eugenia Wanjiko

Business Developer/ Sales and Marketing Expert

Marketing / Advertising / Public Relations

Karen, Nairobi Area

Social

Services offered

A Results-driven Business Developer, Sales, and Marketing Manager with a proven track record of generating revenue growth through strategic planning and execution, including digital marketing strategies. Proficient in fostering strong customer relations, creating engaging and impactful content, and leveraging various digital marketing channels to drive business success. Adept at identifying market opportunities, building dynamic sales teams, and implementing data-driven marketing campaigns, including SEO, social media marketing, email marketing, and content marketing, to deliver exceptional results. Seeking to apply my expertise in both traditional and digital marketing to drive business expansion and exceed sales targets in a dynamic and competitive market.

Sales manager
Digital marketing
Marketing manager
Business developer
Approximate rate: KSh 1,000 per hour

Experience

Results-driven Business Developer, Sales, and Marketing Manager with a proven track record in revenue growth through strategic planning and execution. Proficient in fostering strong customer relations, creating impactful content, and leveraging digital marketing channels. Adept at identifying market opportunities, building dynamic sales teams, and implementing data-driven marketing campaigns for exceptional results.

Skills:

  • A/B Testing
  • Account-based Marketing (ABM)
  • Adobe Suite
  • Analytics
  • Digital Marketing
  • Brand Marketing
  • CRM
  • Digital Marketing Strategy
  • Google Adwords
  • Google Analytics
  • Lead Generation
  • SEO
  • Social Media Marketing
  • Sales Strategy
  • Team Leadership

Professional Experience:

Summit Recruitment and Search - Recruiter (Jan 2023 - Oct 2023):

  • Reviewed resumes and conducted initial phone screenings.
  • Scheduled and managed in-person/online interviews.
  • Coordinated with hiring managers to understand specific requirements.
  • Developed accurate job descriptions and facilitated the interview process.
  • Conducted new hire orientation sessions.

Indomie Kenya - Sales and Marketing Supervisor (2016-2020):

  • Led a team of 15 sales representatives, ensuring optimal performance.
  • Developed and executed effective sales strategies, resulting in a 60% increase in team sales revenue.
  • Monitored and improved individual/team performance through feedback and coaching.
  • Conducted training programs, leading to a 50% improvement in conversion rates.
  • Consistently exceeded monthly and quarterly sales targets, achieving or surpassing KPIs.
  • Established strong customer relationships, resulting in a 40% increase in customer retention.
  • Conducted market research and competitor analysis, providing valuable insights for sales strategies.

Education:

  • Diploma in Marketing and Communications

Seeking Opportunities: Applying expertise in traditional and digital marketing to drive business expansion and exceed sales targets in a dynamic and competitive market.  

Education

Diploma in marketing and communications.

Sales and Marketing in B2B sales for startups

UI/UX Design

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