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    trade marketing manager - Nairobi Area, Kenya - Brites Management

    Brites Management
    Brites Management Nairobi Area, Kenya

    Found in: beBee S2 KE - 2 hours ago

    Brites Management background
    Full time
    Description

    JOB TITLE

    TRADE MARKETING MANAGER

    NATURE OF JOBFULL TIMESALARYKHs 80, ,000.00INDUSTRYBEAUTY AND COSMETICS PRODUCTSJOB LOCATIONNAIROBI

    DUTIES AND RESPONSIBILITIES

    • Trade Marketing Manager will work as a part of the marketing team to deliver planned revenue, volume and gross margin of key brands & customers
    • Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget
    • Improving brand presence and campaign execution across trade through excellence in in store planning, execution and tracking in alignment with the annual marketing priorities
    • Leading and implementing channel specific marketing strategies and plans for assigned retailers
    • Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams
    • Leading activation programs with partners to improve brand visibility
    • Visiting the points of sales regularly to ensure that the brand is visible, and guidelines are respected
    • Develop marketing strategies aligned with the brand strategy
    • Act as the key liaison between product development and buyers
    • Maintain customer relationships for future purchases
    • Cultivate programs that ensure products sell in-store

    KEY REQUIREMENTS AND SKILLS

    • Degree in Marketing/ Business Management or relevant field
    • More than one-year prior experience within Trade Marketing
    • Strong communication & interpersonal skills
    • Good at planning, strategy and tactics for marketing campaigns
    • Use marketing skills to develop marketing strategies, create marketing campaigns and develop marketing materials
    • Strong analytical skills and are comfortable dealing with numerical data
    • Thrive in matrix environments and are adept at influencing and coordinating with different stakeholders
    • Strong interpersonal and leadership skills
    • Result oriented

    HOW TO APPLY

    • If you meet the above qualifications, skills and experience send CV to
    • Interviews will be carried out on a rolling basis until the position is filled.
    • Only the shortlisted candidates will be contacted.
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