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Nairobi
Silvia Kiama

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About Silvia Kiama:

A highly motivated and results-driven SEO Content Strategist with 4 years of experience in developing and executing effective SEO strategies. Adept at using data analysis tools, including Google Analytics and SEMrush, to track and improve website performance. Skilled in keyword research, on-page optimization, link building, and multilingual SEO. Experienced in mentoring and managing junior SEO specialists, and able to collaborate with cross-functional teams. Fluent in English and French, with exceptional communication and interpersonal skills. Passionate about staying up to date with the latest SEO trends and best practices, and continuously adapting strategies to meet evolving needs. Committed to delivering highquality, optimized content that engages the target audience and drives growth.

Experience

  • Writing and publishing high-quality, optimized content that engages the target audience and supports the overall SEO strategy.
  • Monitoring and reporting on the success of the SEO strategy, using data to make informed decisions and adjust the plan as needed to drive continued improvement.
  • Developing and implementing an SEO strategy for a new website launch, including keyword research, on-page optimization, and link building.
  • Conducting thorough website audits to identify any technical SEO issues, and creating plans to fix them in order to improve search engine rankings.
  • Utilizing data analysis tools such as Google Analytics and SEMrush to track the performance of existing SEO efforts and identify areas for improvement. 
  • Mentoring and managing a team of junior SEO specialists, providing guidance and support to help them grow their skills and reach their full potential.
  • Staying up-to-date with the latest SEO trends and best practices, and continuously adapting the SEO strategy to meet the evolving needs of the website and target audience.
  • Collaborating with cross-functional teams, such as content, marketing, and web development, to ensure a holistic and integrated approach to SEO.
  • Creating and managing a multilingual SEO strategy, optimizing content for target keywords in English and the additional language fluently spoken.
  • Selecting and implementing the most appropriate SEO tools for the specific needs of each project, and providing training and support to the team on their use.

Education

I possess a Diploma in Business Administration and a Certificate in English Proficiency.

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