Brand Manager - Nairobi, Kenya - Yara International

Description

We at Yara are part of a global network, collaborating to profitably and responsibly solve some of the world's key challenges - resource scarcity, food insecurity and environmental change.

About the Unit

Yara East Africa Ltd is a subsidiary of Yara International ASA, a world's leading fertilizer company and a provider of environmental solutions. Yara grows knowledge to responsibly feed the world and protect the planet, to fulfill our vision of a collaborative society, a world without hunger and a planet respected. We provide growers with key knowledge and best practices to sustainably improve their crop yields, quality, and profitability.

Yara East Africa has been in operation in Kenya for the past 25 years; importing and distributing fertilizer to farmers. Yara has also developed crop specific fertilizers (YaraMila, YaraBela, YaraLiva and YaraVita) crop programs to supply complete balanced crop nutrition for a wide range of arable, horticultural, grassland, fruit and forage crops and as well as offering capacity building programs to farmers.

Responsibilities

Brand Manager is a position responsible for implementation of all marketing and branding activities within Kenya and Uganda. This position is based in Nairobi, Kenya reporting to the Integrated Marketing & GTM Manager.

• Maintain Yara's correct brand identity and representation internally and externally.
• Coordinate agency support and retain a close relationship while remaining the point of contact for and management of suppliers.
• Plan and oversee in-house as well as external events logistics; organise resources, attend events, supervise set-up, and be the brand point of contact during events.
• Track marketing campaigns to evaluate results and provide recommendations for future marketing activities.
• Champion social media campaigns in line with overall Yara strategy.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives. Ensure consistency in all outbound communications and brand messaging.

Profile

• University degree in Marketing or related field.
• A post graduate degree or diploma is an added advantage.
• Minimum 3 years of work experience within a Marketing function (preferably end-to-end)
• Computer literacy (advanced Microsoft office applications)
• Fluent in English language.

Additional Information

• High local cultural awareness / adaptability / flexibility.
• Confident and dynamic personality.
• Strong creative outlook.

Apply no later than

25 April 2024.

Knowledge grows through differences

Yara is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. We believe that creating a diverse and inclusive work environment is not only the right thing, but also the smart thing to do. To deliver on this, Yara has firmly anchored Diversity, Equity & Inclusion (DE&I) in our business strategy and has more than 400 employees worldwide involved in D&I ambassadors networks.