Lydiah Nganga

As a digital skills trainer/mentor at the Ajira Digital program, I am passionate about helping the youth acquire the skills they need to succeed in the digital age. 

Currently, my role is to train and mentor individuals on a range of digital skills. Whether I am teaching a class on social media marketing or providing one-on-one coaching on WordPress website designing, my goal is to empower my students to become confident and proficient digital professionals.

I am particularly interested in working with NGOs that are focused on helping communities upgrade their living conditions financially. I am committed to staying up-to-date with the latest trends and developments in the digital world.

I am a dedicated professional with experience in coordinating events, managing collaborations, and prioritizing multiple tasks. I have a strong commitment to driving social impact and possess excellent communication and organizational skills. I have conducted training in various categories, including digital marketing, and provided mentoring to ensure positive outcomes. I have overseen the marketing and promotion of center activities, organized successful career fairs, and established partnerships within the community. I am skilled in managing virtual and physical mentorship programs, implementing effective grading systems, and evaluating center performance. With a background in finance and accounting, I also hold certifications in digital marketing and fundraising techniques. I am proficient in SEO, PPC, Google Analytics, social media content strategy, and website design. I am a reliable, creative, and self-motivated professional, dedicated to achieving organizational goals and making a difference in the community.

Bachelor of Commerce, Double Major in Finance and Accounting, Strathmore University | 2019

Certifications:

1. Paid Traffic Mastery, Digitalmarketer.com | 2020
2. Google Ads Search Certification, Google Skillshop | 2023
3. Google Analytics Certification, Google Skillshop | 2023
4. Advanced Fundraising Techniques, Change The Game Academy | 2023
5. Proposal Writing, Change The Game Academy | 2023

My most relevant education is a Bachelor of Commerce degree with a double major in Finance and Accounting from Strathmore University. This program has provided me with a comprehensive understanding of business concepts, financial management, and accounting principles. I have developed skills in financial analysis, budgeting, financial reporting, and investment analysis through my coursework.

In addition to my degree, I have obtained several certifications to enhance my knowledge and skills in specific areas. I have completed the Paid Traffic Mastery certification from Digitalmarketer.com, which has equipped me with expertise in driving effective online advertising campaigns. I have also obtained the Google Ads Search Certification and Google Analytics Certification from Google Skillshop, demonstrating my proficiency in managing and analyzing online advertising and website data.

Furthermore, I have expanded my knowledge in fundraising techniques and proposal writing through the Advanced Fundraising Techniques and Proposal Writing certifications from Change The Game Academy.

Together, my Bachelor of Commerce degree and these certifications have provided me with a strong educational foundation and the practical skills necessary to excel in finance, marketing, and fundraising roles. I am well-equipped to contribute effectively to financial decision-making processes, digital marketing campaigns, and fundraising efforts within organizations.