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fridah mutua

fridah mutua

Head of marketing

Marketing / Advertising / Public Relations

Nairobi, Nairobi Area

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About fridah mutua:

I am a seasoned marketer with a proven track record of orchestrating impactful marketing campaigns and driving business growth. With a comprehensive background in strategic planning, brand management, and team leadership,  deep understanding of consumer behavior and market dynamics. Leveraging my expertise in digital marketing, data analytics, and creative innovation, i have consistently propelled brands to new heights, fostering customer engagement and loyalty.

Experience

Presently I am the Head of Marketing and communications at Faulu Bank having worked at the Banks marketing department at different levels for the last 11 years. I have been privileged to lead the Marketing and Communications department for the last five years supporting the business on Research, Products, Brand, Communications, and growth of all business units.  Through this work and leadership experience I have developed strong strategic, research, leadership, customer and collaboration competencies. 

Education

MBA graduate from the university of Nairobi

Leadership courses from strathmore university

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