
Esther Njogu
Marketing / Advertising / Public Relations
About Esther Njogu:
Result-driven account manager in sales and marketing with over 12 years’ work experience. Enthusiastic sales professional with experience in engaging diverse stakeholders in sales and marketing, account management, business development and media buying. Organized and dependable marketer with a history of surpassing set targets, maintaining good relationships with clients and closing deals. A passionate marketer who loves brands and brand growth.
Experience
PROFESSIONAL WORK EXPERIENCE
Business Development Manager May 2015 – September 2022
The Brand Village Limited
Key Responsibilities:
- Account management handling existing clients and building more clientele by bringing in new business
- Functioning as the main liaison between direct clients, advertising agencies and the company
- Generating new innovative ideas, processes and services for the company as a start-up
- Acquisition of new advertising media and pursuing approvals from relevant authorities.
- In charge of debt collection by ensuring services provided to our clients are paid for in the stipulated time frame
- Maintaining accurate client records, keeping track of contract renewals and updates
- Working with sales and other internal teams to develop strategic marketing plans that meet the needs of our clients
- Generating reports, creating sales projections and coming up with innovative ideas to increase up sale of our products and services
Head of Marketing March 2014 – March 2015
Adsite Limited
Key Responsibilities:
- Overseeing the sales team and chairing sales and marketing meetings weekly
- Setting targets for the marketing team and projections for the company
- Sharing with management new ideas that can bring new growth to the company
- Managing existing accounts and bringing in new accounts
- Collecting debts for accounts under personal management.
Account Manager January 2010 – February 2014
Magnate Ventures Limited
Key Responsibilities:
- Exploring opportunities for account growth and new business/revenue
- Communicating clients’ goals and representing clients needs to the relevant teams.
- Ensuring compliance and quality standards are met.
- Owning contracts and contract renewals for clients
- Working with other teams ensuring projects are done according to the clients’ timelines.
- Ensuring debt collection is done for all accounts
Education
2017: Bachelor of Arts (Communication), Advertising major, Daystar University
2008: Diploma in Journalism & PR, Technical University of Kenya
2004: Kenya Certificate of Secondary Education, Loreto Girls’ High School
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