
Arnold Johnson
Marketing / Advertising / Public Relations
Services offered
I am an “experienced achiever" with highly resourceful skills in Molecular Communication field, with broad experience, having successfully executed all the roles accorded to me diligently and on time. I have excelled in areas such as; Molecular Communications and Consultancy in Emerging Technology Research (AI and Nanotechnology), Communication strategy, Advocacy and marketing, Content Development and design techniques, Monetary and Evaluation (M/E), Knowledge management, Gender Mainstreaming, Health Communication, etc. Highlights of my experience include; providing capacity-building technical guidance to Organisations /companies' products to target audience/customers, supervising service delivery, and ensuring customer satisfaction.
Experience
PROFESSIONAL EXPERIENCE IDEA GROUP – East Africa 2020 – To Date
Job Title: Communications and Research Consultant - Content Development.
Duties and Responsibilities: Consultancy in Graphic Design, Capacity building, Advertising, and Advocacy.
Communication Focal Point: Driving profitable Design operations by maintaining and overseeing program budget.
Capacity Building and Youth Empowerment Outreach: Offer Training to leading Corporate and NGO’s on the development and monitoring of GI’s external communications, and advocacy campaigns for press releases, Instructional Design, media relations content, Branding, Graphic Design, etc.
Project Management and Planning: Executing media focusing, income generation. Driving communication strategic planning through reporting and recommendation based on results.
Research and Advocacy Coordination: Developing research and implementing new communication plans addressing the needs various clients providing new tools for strategic branding and advocacy for increased target market and audience.
Online Content Management: Design: creative reconciliation of associated content, by facilitating connections via different channels e.g. Web Design and Social (New) Media platforms e.g. Facebook, Twitter, Instagram, YouTube, Updating the Website, Newsletters, etc.
Achievements: Enabled Creative Advocacy and Brand Management for Communication department skills improvement, M/E production close out, by ensuring accurate content delivery and timely. Initiated communication and recommended guide for future reference and strategic implementation. Slashed payroll/benefits administration costs 30% on logistics during field work by negotiating pricing and fees on Bata trade with an International Airline, while ensuring the continuation and enhancements of services. ______________________________________________________________________________________ VSO INTERNATIONAL - South Africa 2007 - 2012
Job Title: Communications and Research Consultant - Content Development.
Description: Poverty Alleviation, Biodiversity, and Food Security Capacity Building, and Climate Change Campaign.
Graphic Design & Advertising Molecular Comm. Research Molecular Brand Advertising ICT in AI & Nanotechnology Communication & PR Advocacy & Strategy Planning Fundraising & Donor Relations User Experience (UX) & (UI) Health Communication Knowledge Management (KM) Gender Mainstreaming, Machine Learning Skills Behavior Change Comm. Monetary & Evaluation (ME) Project Management Client Peaching Strategies Data Management Skills Customer Satisfaction
2 Duties and Responsibilities: Editorial Planning: Oversaw and comprehensively managed Organisations communications needs, from budget to spending
Advocacy, Branding, and Advocacy: Developed recommendations concerning future Communication Opportunity for growth with funding based consentaneous analysis of monthly program execution.
Capacity Building: Key team leader responsible for Communication management in various key areas including, advocacy, strategy, branding, advertising marketing, target audience.
Fund Raising: My work involves resource mobilisation from donor organisataions, partner organisation and stake holders for resource pool either individual or crowd pool etc.
Online Content Management: My work involved providing weekly content on Service Design Strategies and facilitating connections via different channels.
Achievements: Negotiated contracts with vendors, by enhancing networking accessible by empowering Farmworker Network Project and the Vulnerable Workers Project, in Africa through land management software for food security as contribution against deepening poverty and inequality. ______________________________________________________________________________________
IPIX INTERNATIONAL - Rwanda 2004 - 2006
Job Title: Communications Specialist - Content Development.
Description: Health Communication Poverty Alleviation, Biodiversity, and Food Security Capacity Building, and Climate Change Campaign.
Duties and Responsibilities:
Advocacy, Branding, and Advocacy: Advocacy and Outreach (Content Development): My work involved handling many remote patient monitoring, home TeleMedicine, and Mobile Health programs through a Web developed Android Mobile Technology Telemedicine App.
Brand Management: (Development of Anti stigma on HIV/AIDS communication & Outreach for health advocacy/ support materials for both print, (online & offline platforms), by creating Autorun content.
Health Communication: Medical education Coordination: My work involved medical education Coordination feasible by developing a managed budget, fundraising and also providing continuing medical education credits for health professionals and special medical education seminars for targeted groups in remote locations.
Online Content Management: My work involved providing weekly content on Service Design Strategies and facilitating connections via different channels e.g. Web Design and Social (New) Media platforms e.g. Facebook, Twitter, Instar gram, YouTube, etc., by also Updating the Website, Newsletters, etc.
Achievements: Transformed medical health communication and advocacy through consumer medical and health work on Remote Patient Monitoring, Managing consumer HIV/AIDS medical and health Advocacy and Remote Patient Monitoring, Home Tele Medicine, and Mobile Health programs. My team raised USD. 50,000.00 for Universal health to Malaria, T.B. and HIV/AIDS fund in Rwanda for affected and infected patients against stigma. ______________________________________________________________________________________ KENWIDE MEDIA LIMITED – Kenya/ Tanzania 2001 - 2004 Job
Title: Graphic Designer - Content Development.
Description: Poverty Alleviation, Biodiversity, and Food Security Capacity Building, and Climate Change Campaign. Duties and Responsibilities:
Editorial Planning: Oversaw and comprehensively managed Organisations communications needs, from budget to spending.
Capacity Building: Offering training services on Visual content Development for Trainers of Trainers (ToT), Graphic Design, printing and publishing skills through Adobe InDesign, Adobe Photoshop, Illustrator, etc., in utilizing thorough knowledge and experience of understanding colour theory to produce subtle colour changes.
Online Content Management: My work involved providing weekly content on Service Design Strategies and facilitating connections via different channels.
Achievements: Increased the Company’s profit margined through creative advocacy, Branding, and advertising strategic plan, by developing recommendations concerning future Communication Opportunity for growth with funding based consentaneous analysis of monthly program execution
Education
Ph.D. Communication - Atlantic International University
M.A. Mass Media Communication - Washington I. University.
B.A (Equiv. NQF 7) - University of South Africa.
IB Diploma.ICS London (U.K) ;
KCSE High School Certificate
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