outbound Sales and growth specialist - Nairobi Area - Career Directions Limited (CDL)

    Career Directions Limited (CDL)
    Career Directions Limited (CDL) Nairobi Area

    6 days ago

    Description
    Outbound Sales & Lead Generation
    • Proactively source and qualify U.S.-based leads aligned with our ideal client profile

    • Build, launch, and manage outbound email campaigns using tools such as Instantly, Mailchimp, or similar platforms

    • Execute LinkedIn outreach and structured follow-up sequences

    • Conduct phone follow-ups with warm and engaged prospects

    • Book qualified discovery calls with founders and decision-makers

    Sales Execution & Deal Progression
    • Clearly communicate our services, pricing, and value proposition

    • Manage prospects through early and mid stages of the sales cycle

    • Handle objections professionally and support deal progression through to close

    • Maintain high standards of written and verbal communication suitable for U.S.-based clients

    Pipeline Ownership & Reporting
    • Maintain a clean and accurate sales pipeline using a CRM or internal tracker

    • Track outreach activity, response rates, conversions, and deal status

    • Provide weekly updates on pipeline health, activity levels, and expected signings

    Client Handoff & Internal Coordination
    • Ensure smooth handoff of signed clients to the operations team

    • Clearly document client scope, expectations, and timelines

    • Proactively flag risks, misalignment, or gaps in expectations



    Requirements

    4+ years of hands-on B2B outbound sales or business development experience

    Proven experience running outbound email campaigns end-to-end

    Comfort with LinkedIn outreach and phone-based follow-ups

    Strong written and verbal communication skills

    Experience selling to U.S.-based clients or working U.S. business hours

    High level of ownership, discipline, and autonomy



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