Winnie Jeruto

I have good exposure in writing as I have been the sub-editor and writer for the fifth 
columnist magazine, I have interned as a junior production assistant in both Radio and TV 
and I have worked as a social media manager and marketer for Family Media TBN. I am 
passionate about Digital Media,video/news production, bringing development to the 
community and advocating for women’s rights. I believe I have what it takes to get the job 
done. I would list my key strengths: confidence, enthusiasm, resilience, adaptability, and 
attention to detail.

Media Manager and Junior Production 
Assistant at Family Media TBN.
 Managed all Social Media Platforms: Youtube, Instagram, Facebook ,Twitter for both TV
and Radio contrent.
 Developed content strategy around core content pillars of brand for visual and style
consistency.
 Implemented test-and-learn approach for social media documenting results and learning to
improve future strategies. 
 Attended company events to capture behind-the-scenes content for social media channels.
 Communicated with followers, responding to comments and queries timely in brand style
and tone.
 Defined key performance indicators and social media metrics to follow for monitoring
social media goals and Published and scheduled organic posts using META and native
channels.
2022 MAY: CeraVe brand promotion and merchandising
Nice and Lovely sales promotion (L’Oreal East 
Africa).
 Maintained a smart, professional appearance, upholding brand image and promoting a
positive company reputation.
 Consistently achieved KPI and revenue targets through tireless dedication to account
acquisition and growth.
 Used exceptional persuasion and negotiation skills to close high-value client sales
efficiently.
 Demonstrated products to show potential buyers benefits and advantages an

: MULTIMEDIA UNIVERSITY OF KENYA 
Bachelor of Journalism 
SECOND CLASS HONORS (UPPER CLASS DIVISION)