Ruth Wanyama

As an Account Manager and Business Developer, my role is centered around building and maintaining strong client relationships while identifying opportunities to drive business growth. I have experience in managing key accounts, where I've consistently exceeded targets by understanding client needs, offering tailored solutions, and ensuring exceptional service. My approach is both consultative and strategic, where I aim to build long-term partnerships, not just short-term deals.

I am skilled at identifying new business opportunities, whether through market research, networking, or leveraging existing relationships. I work closely with cross-functional teams to deliver seamless solutions that meet client goals and contribute to the company's objectives. My strengths include negotiation, communication, and problem-solving, as well as a deep understanding of client management and revenue growth strategies.

In my previous roles, I’ve developed a strong track record of increasing client retention rates, expanding existing accounts, and driving new business through referrals and partnerships. I’m passionate about staying ahead of industry trends to better serve clients and to help the company grow in a competitive market.

Outside of work, I have a strong passion for traveling and fashion. Traveling has not only broadened my cultural awareness but has also sharpened my ability to adapt and connect with clients from diverse backgrounds. It’s allowed me to build a global mindset, which is incredibly valuable when working with clients and partners across different regions. Additionally, traveling has taught me to navigate challenges and embrace flexibility, qualities that are vital in a business development role.

Fashion, on the other hand, fuels my creativity and attention to detail. It’s about understanding trends, anticipating future needs, and being adaptable—skills that directly translate into my professional work. Fashion has taught me the importance of personalization and the power of aesthetics, whether it's creating tailored solutions for clients or developing impactful presentations. My keen eye for style also helps me stay on top of new market trends, ensuring that I can always offer fresh, innovative ideas to clients and the business.

In sum, my interests in traveling and fashion complement my professional skills by giving me a broader outlook on the world, helping me stay creative and adaptable, and improving my ability to build relationships across different cultures and industries.

Professional Summary:

Dynamic and results-driven Business Development Executive with over 9 years of experience in fostering business growth, cultivating client relationships, and expanding market presence. Known for a strong track record of identifying new business opportunities, increasing revenue, and leading cross-functional teams to achieve impactful results. Expertise includes strategic planning, market analysis, client management, and process optimization. Adept at building long-term relationships, driving profitability, and delivering innovative solutions that align client needs with business objectives.

Key Achievements:

• Revenue Growth & Expansion: Led a successful expansion strategy at Mid City Soccer Academy (MCSA), enhancing market presence and achieving significant growth.
• Client Acquisition & Retention: Secured high-value contracts, such as ICRC Ghana at Africa Knows Photography Ltd., resulting in 10% revenue growth through strong client relationships.
• Operational Efficiency: Spearheaded QuickBooks integration at First Eye Technologies, improving operational efficiency by 60%, reducing costs, and streamlining financial processes.
• Strategic Leadership: Managed corporate and NGO accounts at Edgency Creative Ltd., maintaining client satisfaction and contributing to long-term profitability.

Professional Experience:

• Account Manager / Client Service, Edgency Creative Ltd., Nairobi, Kenya (Feb 2024 – Present): Lead business development efforts, manage key accounts, and oversee project timelines, budgets, and deliverables to ensure growth and client satisfaction.
• Project & Voice Talent Manager, Audio People Network Ltd., Nairobi, Kenya (May 2021 – Present, Freelance): Drive business growth by expanding talent pools and securing new clients while optimizing project management for high-quality service delivery.
• Post-Production Manager, Supersonic Africa Ltd., Nairobi, Kenya (Jul 2019 – Apr 2021): Managed cross-functional teams to deliver high-quality content for clients like Equity Bank, Safaricom, and UNICEF, ensuring long-term client relationships and operational efficiency.
• Accountant, First Eye Technologies, Nairobi, Kenya (Feb 2017 – Jun 2019): Managed financial forecasting, budgets, and month-end close processes, while improving reporting accuracy and operational efficiency.
• Business Development Executive, Africa Knows Photography Ltd., Nairobi, Kenya (Jun 2015 – Aug 2016): Spearheaded business acquisition and developed strategies to expand market share, securing key accounts such as ICRC Ghana.
• Insurance Sales Advisor, UAP Old Mutual, Nairobi, Kenya (May 2014 – May 2015): Increased sales by 40% through targeted prospecting, networking, and relationship management.
• Marketing Executive, Multi-Onyx Kenya Ltd., Nairobi, Kenya (Oct 2013 – Feb 2014): Developed marketing strategies to drive customer traffic and sales, and managed key industry relationships.

Core Competencies:

• Project Planning & Management
• Client Relationship & Account Management
• Financial Management & Budgeting
• Team Leadership & Collaboration
• Talent Acquisition & Recruitment
• Process Optimization & Cost Reduction
• Marketing Strategy & Brand Management
• Crisis Management & Problem Solving
• Event Planning & Coordination

Bachelor of Commerce: Finance &Banking

Africa Nazarene University, Nairobi

Graduated: 2013

Certificate in Virtual Assistance

ALX Africa (Online)

Completed: 2022