Mwendwa Murithi

With Over 6 years’ experience in Advertising, I am a strong cross-functional team player with who has handled end-to-end project oversight and management of multimillion dollar digital 
campaigns with experience not limited to digital strategy development local and international brands, media planningand budget fund management, media 
buying and budget optimization,executions testing, media monitoring for evaluation and optimization, reporting and insights curation for data led decisions. Having a career start in traditional media management and my growth in digital 
advertising, I have a proven record of adding value to 
Integrated campaigns through carefully thought-through optimization of media spend and direct monitoring of
media performance having worked on different campaigns across various sectors such as Diageo/EABL Digital, Bidco Land O’ Lakes, Ajab Flour brands (GIL), Jetlak Foods brands (Fruitville, Nuteez, Waba and Nuziwa), Bidco Africa, 
Kenya Orient Life Assurance, Kenya Orient Insurance, Kensauce, GVRC by TNWH, Liberty Life, BASF 
Kenya, Osho Grain Millers, South African Airways, Africa Spirits limited, Jikokoa by BURN, Spice World