Mercy Cherono

 I am a self-driven professional with experience in Marketing, Digital marketing, Accounting and Event planning. I am a self-starter with work ethic and ability to prioritize and maintain good decision-making in a fast-paced environment.

I am a strategic thinker and a brand builder with a range of experience in data analysis, social media marketing, strategic planning, CRM, SAP, digital media campaigns, SEO, SEM, lead generation, social listening tools and new technologies. I also can work independently or as part of a team. Excellent project management and organizational skills. I have strong communication and interpersonal skills with a strong sense of ownership and timelessness.

I am curious, open to feedback and have ability to influence and shape cross-functional strategy. A problem solver with passion for addressing climate change and advocates for human rights. Diverse skills include sales, research, branding, designing, customer service, data analysis, community worker and good communicator.

Newmark Group ltd, Marketing and Experiential assistant.     July 2021- present

Responsibilities

A. Admin Tasks

1. Developing project budgets and quotes.
2. Creating Project Scope of Work.

 B. Project coordination

Supplier management

Client handling

Conduct research (on Venues, vendors, competitors, best business practices)

Timely delivery on assignments

Propose new ideas to add value to project management implementation processes through problem solving

C. Internal tasks

Leveraging social media platforms to market products by, researching on content and the trending modes of delivery, creating and consolidating existing content for distribution to social media.

Creating/ publishing blog posts to promote past work and to increase the breadth of portfolio.

D. Editorial

Proficient email writing to various stakeholders including; clients, suppliers and consultants.

Drafting delegate engagement materials including but not limited to invite letters, thank you notes, newsletters etc.

Proficient use of Mail Chimp

 Assist in drafting newsletters for events.

Achievements;

• I have successfully brought many customers on board over the past year.
• I have also been able to meet the company goal by maintain long lasting relationships with the customers.
• I have successfully handled the social media platforms and the website of the company and created more traction.
• I have been able to deal with different customer needs as it arises and solved any problem using my problem-solving skills.
• I have successfully kept customers on the know by updating them whenever we have new products and projects.             

Business Development, Digital Marketing Intern      Jan 2020 – May 2021

Responsibilities

• Content Strategy
• SEO and SEM
• Managing the company's official website
• Social Networking
• Customer experience
• Lead Generation and E-Commerce
• Managing all marketing campaign
• Identify and evaluation new Digital technologies by use of web analyst.

Achievements:

• Supported business and their processes.
• Managed a high volume of workload at a fast pace with strong attention to details.
• Gained important skills on digital marketing.
• Obtained success in building and manage collaborative relationships across different cultures, geographies, and functions.
• Developed presentations using PowerPoint and Excel.
• Generate leads on the website and social media.
• Improved my written and verbal communication skills.
• Lead a teamwork successfully.

Academic History

2015-2019.      University of Nairobi Bachelor in Economics and Sociology – 2nd Class Honors, Upper                                  Division 

2017-2019      Alliance Française de Nairobi Diploma in French Language, Level B1 

2011-2014      Kipsigis Girls High School Certificate (B+)