beBee background
Professionals
>
Nairobi
Lynette Wangeci

Lynette Wangeci

Data Analyst

Technology / Internet

Nairobi, Nairobi Area

Social

Services offered

A dedicated, analytic-minded, and results-focused individual with a background in research, and data-oriented roles. Demonstrates a proven ability to utilize analytical skills for extracting actionable insights from intricate datasets. Possesses a robust foundation in statistical methodologies, research design, and making data-driven decisions through the handling of diverse research and survey projects. Exhibits expertise in both quantitative and qualitative research methodologies, complemented by a keen analytical mindset. Proficient in collaborating with cross-functional teams to achieve meaningful and impactful outcomes.

Quantitative analyst
Market research
Data analysis
Data analyst
Approximate rate: USD$ 45 per hour

Experience

PARAGONONE | 10/2023 – 12/2023 HUGO BOSS REMOTE EXTERN

Overall Purpose: Responsible for impacting HUGO BOSS’ engagement of GenZ consumers by enriching marketing campaigns and messaging and strengthening brand expression and strategy.

 • Conducted research and detailed analysis of consumer sentiments surrounding the Hugo Boss brand.

 • Researched the latest retail, shopping trends, and macro trends about Gen Z behavior.

 • Evaluated GenZ’s perceptions of the Hugo Boss brand.

 • Generated unique insights on GenZ’s responses to Hugo Boss’ brand expression and strategy.

 • Conducted comparative analysis with brand competitors to evaluate their position and engagement strategies with Millennial and Gen Z audiences. 

• Provided data-driven recommendations on how Hugo Boss can market to GenZ and the younger generation.

 • Provided insights into various marketing strategies adopted by competing brands.

 • Provided strategic recommendations to increase customer acquisition and engagement. 

Education

Diplome d’Etudes En Langue Française DELF A1 | Alliance Française | 2023 

Bachelor of Economics and Statistics | Kenyatta University | 2022 

Kenya Certificate of Secondary Education | Starehe Girls’ Centre | 2014

Professionals in the same Technology / Internet sector as Lynette Wangeci

Professionals from different sectors near Nairobi, Nairobi Area

Other users who are called Lynette

Jobs near Nairobi, Nairobi Area

  • Work in company

    Data Analyst

    Invent Consulting Ltd

    +Job summary · Invent Consulting Limited is seeking a Data Analyst (Consultant) to provide independent data assurance and analytical oversight for a system transition project.Key ResponsibilitiesAnalyse and validate data across systems to ensure accuracy and consistency. · ...

    Nairobi Area

    1 month ago

  • Work in company

    Bioanalytical Analyst

    Micro Data Labs

    The Bioanalytical Analyst will execute core laboratory activities related to bioanalysis of biological samples using validated methods. · Receive and process biological samples following GLP-compliant procedures · Operate LC-MS/MS and HPLC instruments for quantitative bioanalysis ...

    Nairobi County

    1 month ago

  • Work in company

    Policy Analyst

    GovernAfrica

    We are seeking passionate and analytical minds to join our team as Volunteer Policy Analysts. · We work at the intersection of law, technology, and governance, · researching, analyzing, and advocating for policies that promote digital rights, · innovation, and equitable access in ...

    Nairobi County

    4 weeks ago

See jobs in Nairobi, Nairobi Area