Carolyne Kathure

Consultancy: Digital Marketeer; Hubinit (Amsterdam, Netherlands)  

Jan 2023 – June 2023

Duties and Responsibilities

• Collaborating with company executives to determine the most viable, cost-effective approach to pursue new business opportunities.
• Meeting with potential investors to present company offerings and negotiate business deals.
• Managing social media accounts and creating captivating content for their target clientele.
• Planning, executing and maintaining an internal calendar for content creation and curation.
• Developing direct digital marketing campaigns that include websites, blogs, social media, email marketing, and search engine optimization.
• Develop graphics both motion and design for marketing purposes.
• Advising on how best to utilize the digital medias for business success.
• seeking out and helping define new creative methods and mediums for telling the client’s, customers and stakeholders stories across all digital platforms.
• Monitoring digital platforms learnings and optimizing campaigns based on the best-performing strategies.
• creating web content  including blogs and articles.

Communication Strategist; Rokas Services Limited

Jan 2017 – Dec 2022

Duties and Responsibilities.

• Working closely with the CEO to formulate clear company vision and operational goals and objectives for institutional advancement.
• Administering and directing a multifaceted and complex advancement program through a combination of managers, consultants, contractors, and staff.
• Develop and implement a communication strategy that includes media outreach and social media content creation and curation.
• Research and write press releases, and content for the company website, infographics, blogs, and newsletters.
• Acquire and maintain a detailed knowledge of the company’s policies, principles, and strategies, and keep up-to-date with relevant developments.
• Translating strategic thinking about complex challenges and organizational gaps into executable plans to deliver on strategic goals and solve problems large and small.
• Deliver on-time, on-budget, highest-quality projects and create referral-generating clients and develop lasting trust-based relationships with clients, architects, engineers, and subcontractors.
•  Established and maintained positive internal and community relations through various means of correspondence including on-site recruitment and telecommunications, ensuring community acceptance.
• Coordinating the development of data work plans and document the scope, timeline, and costs for each project.

Rokas Services Limited| Project Management Specialist

Duties and Responsibilities

Jan 2015 - Dec 2016

• Planning project meetings with the technical and program teams.
• Supporting in maintenance of an up-to-date client’s database and program metrics.
• Supporting in undertaking pre and post-project analysis, post-project follow-up,and documenting adoption of improved practices.
• Collaborated with the CEO to control and report project progress,and conducted weekly progress meetings with field supervision personnel
• Risk Management- identifying and mitigating risks that may affect the effective delivery of a project.
• Monitoring budget utilization in line with planned implementation plan.
• Designing, planning and delivery of data analytic and visualization products,ensuring timely completion and working to a high technical standard.

Education

1. United States International University – Africa |2020 | Master’s in International Relations.
2. Kenyatta University (2014)- Bachelors of Education |English and Literature.
3. Muthambi Girls High School (2008) – Secondary Education.
4. Chogoria Girls Boarding Primary School (2004) – Primary Education

   Training

1. Dispute & ConflictResolution International (2021) – CertifiedProfessional Mediator.
2. Light for the World (2021) – Employable program.
3. Africa Civic Engagement AcademyFellowship (2021) – University of Georgia.