Kelvin Gicheha

- Led the audit of platforms with data, including our website, Glovo, Uber Eats, and Zuri Health. To extract as much data as possible and ensure the extracted data is well analyzed. 
- Conducted rigorous market research and analysis to compare ourselves to our rivals and learn what criteria they employ to have an advantage over us.
- Developed and implemented effective data analysis reports that have since assisted in growing our sales on Glovo and Uber Eats by 23% and 17%, respectively.
- Observed patterns to spot internal holes that could be filled using data analysis to help the business make more money.
- Worked in collaboration with other departments to coordinate data and determine the value of each department's data.

- Led website optimization initiatives that enhanced user experience and increased online sales, which in turn increased customer satisfaction.
- Carried out extensive market research and analysis to benchmark prices against rivals, assuring competitive pricing and optimum profitability, leading to a 15% increase in sales.
- Developed and carried out effective brand awareness programs in collaboration with leading firms such as KCB Bank, Cooperative Bank, VISA, and other business associations, which increased brand recognition and consumer loyalty. This saw an increase in the number of clients accessing our branches. 
- Represented the company professionally when engaging with external and internal stakeholders. 
- Observed market trends to spot untapped opportunities where collaborations would be essential.
 

Masters of Science in Procurement and Logistics Management 

Bachelor's Degree in Procurement and Logistics Management