Joe Sifuna

I am a highly creative and detail-oriented graphic designer with a passion for transforming ideas into visually captivating designs. With +5  years of experience in the industry, I have honed my skills in both digital and print media, and I am adept at utilizing various design software to bring concepts to life. I thrive on challenging projects and enjoy collaborating with clients and teams to deliver exceptional results that exceed expectations.

Graphic Design: Developed visually compelling designs, layouts, and graphics for various print and digital materials, including brochures, posters, social media graphics, infographics, and website content. Utilized industry-standard design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), to create high-quality and engaging visuals.
Branding and Identity: Contributed to the development and maintenance of the organization’s brand identity, ensuring consistency across all visual elements. Created brand guidelines and templates to streamline design processes and maintain a cohesive brand presence.
Print Production: Collaborated with internal teams and external vendors to coordinate and oversee the production of print materials. Prepared print-ready files, ensured adherence to print specifications, and conducted quality checks to ensure accurate and visually appealing output.
Digital Design: Designed eye-catching visuals for various digital platforms, including social media channels, website banners, email newsletters, and digital advertisements. Optimized designs for digital platforms, considering factors such as responsiveness, user experience, and accessibility.
Layout and Typography: Demonstrated a keen eye for layout composition, typography, and visual hierarchy to create aesthetically pleasing and readable designs. Implemented effective use of color, imagery, and typography to convey key messages and enhance the overall user experience.
Creative Collaboration: Worked closely with cross-functional teams, including marketing, communications, and program departments, to understand design requirements and deliver impactful visual solutions. Collaborated with stakeholders to gather feedback, incorporate revisions, and ensure design deliverables met project objectives and brand standards.
Visual Content Creation: Produced compelling visual content, including illustrations, icons, and photography, to enhance brand communication and storytelling. Adapted and repurposed visual assets for different channels and formats while maintaining visual consistency.
Time and Project Management: Managed multiple design projects simultaneously, adhering to project timelines and delivering designs within agreed-upon deadlines. Prioritized tasks, allocated resources effectively, and maintained organized files and documentation for efficient project workflow.
Creativity and Innovation: Stayed updated on industry trends, emerging design techniques, and software advancements to bring fresh ideas and innovation to design projects. Proactively sought opportunities to incorporate new design trends and technologies into visual communication strategies.

Certificate in Graphic Design (Photoshop, Illustrator, Indesign, Adobe XD, Design Theory, Branding and Logo Design)