Glory Nyaruai

A confident and passionate young professional with an exemplary academic record and self drive who is determined to grow her career, broaden her scope and help organizations achieve their objectives in the demanding digital and media space.

With a wealth of experience in digital marketing and public relations, I have consistently demonstrated my ability to drive successful campaigns and deliver exceptional results. My expertise spans relationship management, project coordination, campaign strategy, content production, and more. Here's a summary of my professional experience:

I have maintained a comprehensive project tracker/plan, effectively prioritizing activities to meet strict deadlines, ensuring smooth operations and timely execution. Skillfully managing a demanding internal calendar, I have successfully coordinated with team members and external stakeholders to ensure seamless collaboration and efficient workflow.

By coordinating cross-functional efforts with strategy, media, creative, and activation teams, I have consistently delivered impactful campaigns that achieved Key Performance Indicators (KPIs) and exceeded client expectations. I possess a keen eye for detail and ensure high-quality production of creative content, meticulously proofreading all client materials to maintain brand integrity.

In my role, I have supervised third-party stakeholders, providing clear guidance and ensuring adherence to established KPIs and project objectives. Additionally, I have excelled in training and mentoring newly hired interns, empowering them to understand their job responsibilities and meet or exceed expectations.

Leveraging my strong social media expertise, I have contributed to and overseen the creation of engaging digital content, enhancing brand visibility and driving audience engagement. I have also effectively managed influencers and third-party suppliers involved in launch campaigns, maximizing their impact and ensuring seamless collaboration. My proficiency in compiling influencer reports and ensuring timely posting of content has further streamlined campaign operations.

Beyond these specific roles, I possess a diverse skill set that includes relationship management with third parties, report writing, campaign brief preparation, billing and finance processes, market research, and strategy development and implementation. These skills have contributed to my ability to deliver comprehensive and successful campaigns that align with business objectives.

Overall, my professional experience in digital marketing and public relations showcases my ability to effectively manage projects, foster strong relationships, deliver high-quality content, and drive successful campaigns. I am eager to leverage my skills and expertise in a new challenge and make a meaningful impact in the field of digital marketing and public relations.

I hold a degree in Psychology with a minor in Integrated Marketing, achieving a first-class distinction. This academic achievement is a testament to my dedication and aptitude for academic excellence. My education has played a pivotal role in shaping my expertise and fueling my passion for excelling in the field of marketing.

The interdisciplinary nature of my education, combining psychology and marketing, has provided me with a unique perspective on consumer behavior and effective communication strategies. Through in-depth study and research, I have gained valuable insights into the psychological factors that influence consumer decision-making, allowing me to craft compelling marketing campaigns that resonate with target audiences.

One key aspect of my education that has greatly contributed to my professional development is the emphasis on group work and collaborative projects. These experiences have equipped me with strong teamwork and communication skills, essential for success in the professional world. Working effectively in diverse teams has taught me how to leverage the strengths of each team member, foster collaboration, and achieve common goals.

Overall, my education in psychology with a minor in integrated marketing, along with my first-class distinction, has laid a strong foundation for my career. It has provided me with a comprehensive understanding of consumer behavior, effective communication strategies, and the importance of collaboration. I am confident that this educational background, coupled with my practical experience, positions me well to excel in the marketing industry.