
Fransisca Ochieng
Marketing / Advertising / Public Relations
About Fransisca Ochieng:
A Multifaceted Communication and Public relations professional with extensive knowledge and 2 years’ experience in Corporate Communications and Public Relations committed to providing remarkable results, meet deadlines, positively promote the image of the organization, attain set goals, achieve targets and gaining significant hands on experience in communication. Areas of expertise include: Managing internal and external communications of an organization, strategic stakeholder engagement, verbal, visual & written communication, successful event planning & content generation for social media and publications.
Experience
Corporate communications internship Lake Victoria North Water Works Development Agency- March 2022- date Duties
- Writing and distributing social media content for the agency
- Photo and video production.
- Creating and executing targeted PR campaigns to raise awareness of the agency’s initiatives.
- Collaborating with internal and external stakeholders to identify key messages for social media & website.
- Developing and implementing PR & social media strategy to increase engagement and reach new audiences..
- Building and maintaining positive relationships with public by utilizing strategic plans.
- Preparing, editing and production of the agency’s communication materials e.g. brochures, newsletters.
- Organizing events e.g. Global handwashing day.
- Achievements.
- Introducing customers’ feedback forms.
- Drafting the agency’s CSR policy.
- Writing and editing the agency’s online newsletter: “Water & Beyond”.
Communications & Public Relations Internship County Government of Kisumu- September 2016- September 2017 Duties
- Answered client queries and complaints to provide strong customer service & improve organizational image.
- Photography and videography.
- Event planning e.g. the devolution torch.
- Procurement roles such as: awarding, opening and evaluating tenders, writing and issuing out LSO’s & LPO’s.
- Financial roles e.g. writing payment vouchers.
- Collaborated with internal and external stakeholders to identify key messages and create compelling content for communication materials e.g. county magazine.
- Supported the chief officer communications with writing, researching and preparation of communication content.
- Achievements
- Introduced a customers’ feedback register, resulting to improved service delivery.
- Introduced a more effectual filing system- digitally & physically. This eased access to documents, thus saving time.
- Sales & Marketing Management Attachment Equator Bottlers Limited -October 2015- January 2016
- Duties
- Enhanced customer satisfaction by resolving their inquiries & complaints.
- Engaged with customers to build rapport and brand loyalty.
- Informed customers of promotions to increase sales productivity and volume.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
- Met existing customers to review current services and expand sales opportunities.
- Rotated stock and restocked shelves to maintain product availability and store appearance.
Education
MOI UNIVERSITY 2013-2018 BSC. Communication & Public Relations- Second class honors, upper division
KENYA INSTITUTE OF MANAGEEMNT Diploma in Sales & Marketing Management- Ongoing
RICCATI BUSINESS COLLEGE Jan 2013- April 2013 Certificate in Computer Applications- Distinction.
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