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Brent Mutunga

Brent Mutunga

Data-Driven Marketer | Bridging Brands & Audiences

Marketing / Advertising / Public Relations

Nairobi, Nairobi Area

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About Brent Mutunga:

A Marketing Professional, dedicated to driving business growth through strategic planning, innovative marketing campaigns, and effective sales strategies. With 11 years of experience in the industry, I have a proven track record of exceeding revenue targets and expanding market share.

 

My expertise lies in crafting and executing comprehensive marketing plans that resonate with target audiences and drive brand visibility. I thrive on analyzing market trends, consumer behavior, and competitor landscapes to identify growth opportunities. create a LinkedIn summary from the above. make it marketable

Experience

A marketing and communications leader with over a decade of experience driving impactful campaigns and exceeding business objectives. Currently spearheading strategic initiatives as Marketing and Communications Manager at dotAfrica Domain, I previously fueled significant market share growth at Parts R Us Auto through data-driven strategies and innovative campaigns. My expertise encompasses the full marketing mix, from market analysis and brand positioning to media planning, lead generation, and digital engagement. I excel at crafting compelling narratives that resonate with target audiences and optimizing marketing funnels to maximize conversion. Earlier in my career, I honed my skills at Wananchi Group (K) Ltd, developing and executing integrated marketing campaigns that elevated brand visibility and drove customer acquisition. I am a passionate advocate for continuous improvement and a results-oriented leader, eager to leverage my expertise to achieve ambitious goals and contribute to the success of forward-thinking organizations.

Education

  • CIM | The Chartered Institute of Marketing
    • Diploma in Digital Marketing (Level 6)
    • April 2022 - March 2023
    • Skills: Social Media Marketing, Analytical Skills, Digital Strategy, Content Strategy, Product Marketing, Account Management, Communication, Marketing, Strategy, Strategic Planning, Digital Marketing, Google Analytics
  • Management University of Africa
    • Bachelor of Arts (BA) in Project Management
    • January 2013 - March 2015
    • Skills: Marketing, Project Management, Customer Acquisition
  • Kenya Institute of Management
    • Diploma in Business Management
    • 2006 - 2007
    • Skills: Business Strategy, Customer Relationship Management (CRM), Team Management

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