About Beldeen Waliaula:
Ambitious, Self driven journalist and Communication expert.
Experience
Multimedia Journalist, Standard Media Group, Aug 2019 ‐ Current, Nairobi
- Anchored news broadcast programs like Darubini ya Afrika that aired on KTN News every Sunday at 6PM
- I extensively covered health and human-interest stories that saw me win several awards in Kenya and Africa
- Covered breaking news stories by quickly responding to the alerts and delivering up-to-the-minute information. I covered Kenya’s general elections in 2022
- Performed on-camera and off-camera interviews with cited and anonymous sources
- Worked closely with station personnel to support broadcast functions. This included producing news programs, editing scripts and coordinating on air activities
- Wrote stories for Standard Digital and the Standard Newspaper. I also took part in production of “My Health Magazine” a weekly pullout on the Standard Newspaper.
- Gathered facts to develop solid perspectives on news stories and drafted concepts aligned with company vision.
- Produced factual stories for the publication based on interviews, research and first-hand observations.
- Introduced news stories, video segments, or live feeds from anchors on location.
- Discussed issues with producers and news managers to establish priorities or positions.
Content Editor, Opera Mini, Jul 2018 ‐ Jul 2019, Nairobi,Kenya
- Sent push notification messages, ensured click through rate on our stories are on all time high
- Drove creation of quality content in variety of engaging formats including social media platforms
- Conducted in-depth research and stayed up-to-date on industry and competitor content.
- Used appropriate voice tones and diction to compose engaging content for audiences of various ages.
- Identified and advocated for adoption of new tools and best practices for communicating organizational content.
- Collaborated with teammates on editorial calendar and on visual layouts, interactions and tone.
- Fact-checked pieces using verifiable resources and flagged problematic passages.
Communications Assistant, Futbol Mas, Apr 2018 ‐ Jul 2018, Nairobi, Kenya
- Maintained key media relations and contacts and monitored media clips and reports. Promoted clients by writing engaging press releases and social media posts detailing their upcoming appearances.
- Developed external communication in line with company's business strategy and marketing mission. I was in charge of coordinating communication with the headquarters in Chile
- Wrote leadership messages and presentations to address employees with company and location-specific information
- Executed social media strategy, maintained and moderated online presence and administered analytics.
- Supported brand initiatives, including cataloging efforts and reported back to global partners in Chile to facilitate brand recognition.
Managed all facets of the organization's media relations and public communications
Education
BA Communication
Daystar University
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