
Andrew Osoro
Marketing / Advertising / Public Relations
About Andrew Osoro:
Passionate and energetic PR and communication professional bringing robust background and skills in the communication field to boost and meet organisational objectives.
Experience
PR/MARKETING INTERN – THE BORGEN PROJECT, KENYA
(March 2023-June 2023)
- Create branding campaigns
- Conduct an informal focus group and gather feedback for market research
- Pitch story ideas to print, broadcast and digital media
- Create and implement a fundraising strategy
- Plan, market and present at an informational meeting
- Utilize social media and develop strategies for web-based messaging
- Assist with The Borgen Project's advocacy efforts.
- Worked with marketing managers to develop digital campaign strategies, researching target audiences on Facebook, Instagram and Twitter.
ONLINE NEWS PUBLISHING INTERN – SONKO NEWS, KENYA
(January 2020-May 2020)
- Collecting, verifying and analyzing thoroughly newsworthy information
- Assembling findings into a stable story
- Write and deliver news stories with the reader's perspective in mind
- Publishing news stories.
- Receive assignments or investigate news leads/tips.
- Abide by journalism's ethics and codes.
- Stay up to date with the latest current events.
- Contact and research sources for information.
- Collaborated with management and team members on end-to-end project needs, organizing materials, facilitating communication and proofreading work.
- Participated in meetings and recorded minutes to maintain proper documentation.
CUSTOMER SERVICE ASSOCIATE – WHOLE FOODS MARKET, TEXAS USA
(August 2010-May 2015)
- Maintained outstanding customer relationships by going the extra mile to assist with needs and revolve queries.
- Provided friendly, attentive service by promptly responding to customer enquiries and processing order requests.
- Responded to customer emails, letters and phone calls within company's communication targets.
- Handled complaints calmly and professionally, providing appropriate solutions to promote continued customer satisfaction.
- Addressed customer service enquires quickly and accurately.
- Provided excellent customer support and guidance while dealing with complex complaints, offering an empathetic approach to maintain loyal customer relationships.
- Provided an extensive background on product specifications, usability, prices and other details when requested by customers.
Education
2021 – Current/Ongoing
Master of Arts in Communication Studies
United States International University – Africa
- Communication Research Methods
- Organizational Communication
- Multimedia Design
- Digital Communication Strategy
- Online Corporate Branding
- Effective Web Design and Strategy
- Social Media Strategies
Thesis topic: The use of twitter in the provision of PR and communication functions
2016 - 2020
Bachelor of Arts in Journalism – Public Relations
United States International University – Africa
- History and Theory of Public Relations
- Principles of Public Relations
- Organizational Communication
- Communication Research
- International Mass Media
- Public Relations Writing
- News Reporting and Writing
- Media Studies
- Advertising Content and Media Audiences
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