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Andrew Osoro

Andrew Osoro

PR Practitioner

Marketing / Advertising / Public Relations

Nairobi, Nairobi Area

Social


About Andrew Osoro:

Passionate and energetic PR and communication professional bringing robust background and skills in the communication field to boost and meet organisational objectives. 

Experience

PR/MARKETING INTERN – THE BORGEN PROJECT, KENYA

(March 2023-June 2023)

  • Create branding campaigns
  • Conduct an informal focus group and gather feedback for market research
  • Pitch story ideas to print, broadcast and digital media
  • Create and implement a fundraising strategy
  • Plan, market and present at an informational meeting
  • Utilize social media and develop strategies for web-based messaging
  • Assist with The Borgen Project's advocacy efforts.
  • Worked with marketing managers to develop digital campaign strategies, researching target audiences on Facebook, Instagram and Twitter.

 

ONLINE NEWS PUBLISHING INTERN – SONKO NEWS, KENYA

(January 2020-May 2020)

  • Collecting, verifying and analyzing thoroughly newsworthy information
  • Assembling findings into a stable story
  • Write and deliver news stories with the reader's perspective in mind
  • Publishing news stories.
  • Receive assignments or investigate news leads/tips.
  • Abide by journalism's ethics and codes.
  • Stay up to date with the latest current events.
  • Contact and research sources for information.
  • Collaborated with management and team members on end-to-end project needs, organizing materials, facilitating communication and proofreading work.
  • Participated in meetings and recorded minutes to maintain proper documentation.

 

CUSTOMER SERVICE ASSOCIATE – WHOLE FOODS MARKET, TEXAS USA

(August 2010-May 2015)

  • Maintained outstanding customer relationships by going the extra mile to assist with needs and revolve queries.
  • Provided friendly, attentive service by promptly responding to customer enquiries and processing order requests.
  • Responded to customer emails, letters and phone calls within company's communication targets.
  • Handled complaints calmly and professionally, providing appropriate solutions to promote continued customer satisfaction.
  • Addressed customer service enquires quickly and accurately.
  • Provided excellent customer support and guidance while dealing with complex complaints, offering an empathetic approach to maintain loyal customer relationships.
  • Provided an extensive background on product specifications, usability, prices and other details when requested by customers.

Education

2021 – Current/Ongoing

Master of Arts in Communication Studies

United States International University – Africa

  •  
  • Communication Research Methods
  • Organizational Communication
  • Multimedia Design
  • Digital Communication Strategy
  • Online Corporate Branding
  • Effective Web Design and Strategy
  • Social Media Strategies

 

Thesis topic: The use of twitter in the provision of PR and communication functions

 

2016 - 2020

Bachelor of Arts in Journalism – Public Relations

United States International University – Africa

 

  • History and Theory of Public Relations
  • Principles of Public Relations
  • Organizational Communication
  • Communication Research
  • International Mass Media
  • Public Relations Writing
  • News Reporting and Writing
  • Media Studies
  • Advertising Content and Media Audiences

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