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Alex Mule

Alex Mule

DIGITAL MARKETER

Marketing / Advertising / Public Relations

Nairobi, Nairobi Area

Social

1 Followers

Services offered

I'm a digital marketer with 6 years of experience. I specialize in creating data-driven marketing strategies that increase brand awareness, drive website traffic, and generate leads for businesses.

My background includes a Bachelor's degree in  Agricultural Economics and a Certificate in Digital Marketing. I've worked with a variety of clients in industries such as e-commerce, healthcare, and finance, and have a strong track record of delivering results through a combination of SEO, PPC, social media marketing, email marketing, and content marketing.

In my current role, I oversee all aspects of digital marketing for a mid-sized e-commerce company. I'm responsible for developing and executing campaigns that drive sales and revenue growth, as well as managing a team of digital marketing specialists.

Outside of work, I'm passionate about staying up-to-date on the latest digital marketing trends and technologies. I regularly attend industry conferences and events and enjoy experimenting with new tools and tactics to improve campaign performance.

Overall, I'm a highly motivated, results-oriented digital marketer who is committed to delivering measurable value for my clients. I believe that the key to success in digital marketing is a combination of creativity, data analysis, and strategic thinking, and I'm always looking for new ways to apply those skills to help my clients achieve their goals.

Ppc
Digital marketer
Email marketing
Seo
Content marketing
Social media marketing
Approximate rate: KSh 700 per hour

Experience

As a digital marketer, my experience involves developing and implementing online marketing strategies to promote products or services. This includes identifying target audiences, creating engaging content, managing social media accounts, optimizing websites for search engines, running paid advertising campaigns, and analyzing data to measure campaign success.

In addition to technical skills, a successful digital marketer needs to have excellent communication skills and be able to adapt to the constantly evolving digital landscape. It's essential to stay up to date with the latest trends and technologies in the industry to remain competitive.

Collaboration with other departments such as sales, product development, and customer service is also crucial to ensure a consistent and effective brand message across all channels.

Overall, my experience as a digital marketer has been dynamic, challenging, and rewarding. It requires creativity, analytical thinking, and the ability to constantly learn and adapt to the ever-changing digital marketing landscape.

Education

As a successful digital marketer, I have a solid foundation in marketing principles and a deep understanding of digital technologies and tools. Here are some of the most relevant areas of education I possess :

Marketing fundamentals:  I have a good grasp of concepts such as segmentation, targeting, positioning, and the marketing mix (product, price, promotion, and place).

Digital marketing: I have learned about the various channels and platforms used in digital marketing, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, email marketing, and content marketing. Am well-versed in the strengths and weaknesses of each channel can help you develop effective campaigns.

Data analysis: I can track and measure the performance of campaigns and use data to optimize them. This includes knowing how to use tools like Google Analytics, A/B testing, and conversion rate optimization.

Mobile marketing: I know how to optimize websites for mobile, how to create mobile-friendly email templates, and how to use mobile advertising effectively.

Communication skills: As a digital marketer, I can communicate effectively with a variety of stakeholders, including clients, colleagues, and vendors. This includes written and verbal communication skills, as well as the ability to present data and insights in a clear and compelling way.

Continuous learning: Finally, I stay up-to-date with the latest trends and technologies in digital marketing. 

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